Forever Young
A satirical tale on beauty and de-aging
Studio | MSAUD | UCLA 2022-23
Instructor - Natasha Sandmeier, Liam Denhamer
Collaborator - Akshaya Prabhu
Humans are willing to go across bizarre lengths to look like perfection. Forever Young is a satirical take on the pursuit of youth and the impact it creates. A tale that shows the disparity between vain and modest, the privileged and the unprivileged, the young and the old.
The Four Worlds of Forever Young
Forever Young takes you on the product's journey through four distinct realities, including kelp farms, factories that make cream from rabbit feces, anti-aging experience spas, and the locker room used by the factory workers.
L O C K E R R O O M
K E L P F A R M S
F A C T O R Y
E X P E R I E N T I A L S P A C E
NATURE
PRODUCTION
CONSUMPTION
CONCLUSION
Kelp Farms
The calming natural origination of the story are the kelp farms. The chaos is preceded by the calming underwater shot that leads onto the vast kelp farms that are the thread bleeding into the next part of the plot.
The calming natural origination of the story are the kelp farms. The chaos is preceded by the calming underwater shot that leads onto the vast kelp farms that are the thread bleeding into the next part of the plot.
Factory
The kelp finds it's final destination at the rabbit factory with large masses of rabbits feeding on this kelp. The peculiarity in this factory is slowly revealed when the excreted waste from these delicate creatures is collected for processing.
The rabbit feces are collected in large quantities and then transferred into a mixer for further processing. Here, the feces are mixed into a thick cream which is scented with natural elements like blueberry, coffee and lavender. Large mixing vats containing this now aromatic excreta further processes it.
Experiential Spa
The experiential spa offers a stark contrast from the messy factory with it's clean and crisp interiors. Pure white lighting with hues of pastel peach and pink help highlight the focus on vanity.
The rabbit feces are collected in large quantities and then transferred into a mixer for further processing. Here, the feces are mixed into a thick cream which is scented with natural elements like blueberry, coffee and lavender. Large mixing vats containing this now aromatic excreta further processes it.
The 'organic' creams made from rabbit feces have miraculous de-aging qualities that sets a frenzy to look youthful among the economically privileged masses.
Mer D'Or
Mer D'Or is the brand that produces and houses the absurd activities practiced by people in quest for youth. The luxury of the product is embodied by it's branding which is minimalistic yet fantasy like. The product is available for use at the spa in meagre quantities but advertised in a mystical and generous amount.
Locker Room
The satire in the tale reaches an anticlimactic end in the locker room. The cloaked and masked worker that camouflages with the spa's pristine aesthetic now stands out in the locker room once deprived of these layers.
All bodily imperfections are concealed with the worker's uniform. However once the uniform and mask comes off, one sees the disparity the tale wants to highlight. The age and angst on the worker's face is symbolic of her contrasting reality from the privileged customer she tends to.
Forever Young - Movie
